CHOOSING A MAGZINE FOR MY ARTICLE

 Although my documentary topic realties to everyone in the world currently, I want to give the younger generation an insight into how the older generation have felt and reacted to the current lockdowns due to the pandemic. 

This is why I am aiming my documentary to a younger audience. I am targeting 18-30 year olds who are interested in having a night into the heartbreaking struggles experienced by the UK's eldest age group. 

After researching into a few magazines I realised that I didn't want to chose my magazine from its genre but from the target audience I wanted to read my magazine. I quickly realised that most female 18-30 years have a significant other. From this I was hoping to target the women by reading the magazine article and then they can go on to sharing it with their partners and family. 

After doing some more in-depth research on magazines that are most commonly read by 18-30 I realised there was a vast selection to chose from. I carefully selected a magazine which I felt would capture my brand image and attract my target audience. 

I CHOSE COSMOPOLITAN: